Have you heard about “Departure Roulette” from Heineken? They have a stand at an airport, asking people to press a red button and a departure board starts running. The destination it stops on is the one the people are going to, right away, that’s the commitment they have to make before pressing the button. See how it works in this video.
What would you do? Would you go? Lets do a little destination roulette right here. The destinations on the board are: