acceleration

How Photography can Accelerate Innovation

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Many things were said about Steve Jobs and probably the most significant was that “he saw things”. He had the ability to see what can be done and what people would love to have and use. He saw innovation.

Not many people are as gifted as Steve Jobs, yet there are many people working on innovation and developing fascinating new things without probably having the ability to “see” like Steve Jobs did. It might be a disadvantage not to see the innovation, because we understand much easier where we are going and for what we are going when we see the goal, visualize the goal.

That’s the moment when photography comes in. Now you might think how can one photograph something that doesn’t exist yet, an innovation, an idea. Well it is possible to visualize ideas through photography and even the way to achieve the goal can be photographed. One simply got to learn how to read the images.

It’s probably the way Steve Jobs saw “it”. He saw devises, software, nature, people, actually all around us and he had the ability to see beyond it and visualize the innovation. We see also all what is surrounding us, yet we might need a little help from photography to see beyond it and to learn how to use the information we gather that way.

No worries, it is easier done than to talk about it. Like with anything else, pictures are saying more than words and training is available to learn how to utilize photography for innovation. Ask for them, if you are interested.

Keep your vision inspiring your everyday doing and innovation will come.


Ute Sonnenberg for
www.rohoyachui.com




How Photography Accelerates Business

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Imagine a normal day at the office. Hundreds of emails, meetings, phone calls and deadlines. Studies showed that in the age before emails one could work undisturbed for about 23 minutes, and now? All happens fast, yet time consuming and decision delaying. It’s a miracle that any business is done despite all constant disturbances. Then take even a big organization. There are examples that Microsoft needed longer to put together the team for a certain project than to build the building where the project team was supposed to be located. This is just killing for productivity and growth.

Businesses need to be agile and innovative. That requires short chains of decision and instant access to information. The digital world allows instant access to information, yet an even faster and more efficient tool is still not used, photography. All information at hand any time and anywhere and not Internet needed. This is what photography can offer businesses. It is THE innovative tool of the future and companies who learn to use it will be ahead of anybody else. No matter what field of business and what internal department, photography is the instant insight information based decision tool for managers and industry leaders. With a click on the shutter it reveals all needed information and shows at the same time the solution. It can’t be easier than that. Use it!

Ute Sonnenberg for
www.rohoyachui.com

Photography for Business: One-Day Acceleration Sessions

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Kimberly-Clark is doing collaborative innovation sessions for specific problems and opportunities. They recruit outside “mentors” that come in for a day to help solving specific problems and to explore opportunities the company is looking at. The outside-in view of the mentors allows a deep dive into the issues with strategic and practical insights as the result, that otherwise would have taken weeks to gather.

Now imagine you add photography as an accelerator to this process and you get One-Day Acceleration Sessions for various business purposes. From innovative leadership sessions to brand innovation, product development and all in between, acceleration sessions with photography are the insular-mind-blowing incubator that saves time, money and resources.

And how is this possible? It is common knowledge that our conscious is only the tip of the iceberg sticking out of the water and our subconscious is the huge rest of the iceberg under water. Our subconscious knows much more than our conscious, we just struggle to get access to its enormous source of information, at least we did. Photography is the key to open this immense resource to us and allows us to benefit from it. By adding photography to for example leadership sessions it allows us access to these resources of knowledge, speeds up the process and lets us gain insights and ideas we otherwise would need months or even years.

All Innovation and knowledge is in us. Photography makes it visible, physical and ready to use. A click on the shutter is the key to innovation, leadership and success. It’s as simple as that.

Photography, the business tool of the future and the future has started now.

Ute Sonnenberg for
www.rohoyachui.com